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Build a Website for Your Small BusinessThis article focuses on the mechanics of building a website. Once you have decided on a profitable niche, it's time to develop a simple outline. That means make a list of everything you want on your website. This will help you organize your thoughts so you can begin to visualize how your site will look.
Try this simple approach... ConceptWhat is the THEME of your website? For example, if your passion is sailing, focus on that niche. IdeasBrainstorm. List everything that pops into your head. Don't worry if it seems outlandish or silly. You'll go back later and eliminate irrelevant material. If you need ideas, grab my Small Business Ideas list. OrganizePut similar or related topics into individual groups. OrderPut your ideas in logical order. LabelAssign main categories and subcategories. Once you've completed your outline for your website, use it as your site map. Visualize how your website will look and feelAnother neat thing about preparing an outline is that it helps you begin to visualize. This is a powerful and important step throughout the entire process. Your outline will not only help visualize the look, it will also help you develop a clear picture of HOW your website will function. Your website MUST develop trust and confidenceThat happens when you deliver relevant, original, high-value information. It also attracts TARGETED traffic. The combination of your passion and knowledge will help you create a content-rich website on a topic you know and love. Build a high-value, content-rich website that focuses on a central theme. Not only will a theme-based, content-rich website attract more visitors, search engines will love your site and your site will be ranked higher. Targeted traffic arrives at your site because you have something to offer. This is where PREselling can convert your visitor to a warm, open-to-buy customer... click...ka-ching! ...MONEY in your pocket! Build it yourself...or hire a professional webmasterYou need to evaluate your own strengths, talent, knowledge, experience and budget in order to answer this question. There are pros and cons to both. Hiring a professional If you hire a professional to build your website, make sure you understand exactly what it will cost, what you will get, who will write the content, who will be responsible for maintenance and updates, who owns the domain name and who will host your site. Get it in writing. It's the best way to avoid confusion or misunderstandings. more about professional webmasters » Build it yourself WYSWYG html editing software programs are popular. Each has strengths and weaknesses, most require a moderate level of skill, and there is a fairly lengthy learning curve. The three most popular html editors are...
Purists prefer a simple text editor. But the process of writing your own html is tedious and time-consuming. . Site Build It!Site Build It! (SBI!) is head and shoulders above all the rest. Why...? It's the only all-in-one site-building, site-hosting, AND site-marketing system of software tools that delivers SUCCESS. It simply OUTPERFORMS everything else. Period. Want PROOF? Check it out » Here are some facts about SBI...
SBI! works just as well for beginners as it does for professional webmasters. If it's a professional webmaster you want, here is a list of SBI! certified webmasters. Hundreds of folksjust like youdared to follow their dreams. In so doing, they discovered freedom and independence that can only come from small business ownership. But don't take my word for it. Read these powerful real-life case studies. Written in their own words, each personal story recounts their experiences and how their lives have changed because of an Internet business. Using SBI!, anyone can build a professional high-demand web site that will rank well in the search engines and attract warm visitors who are ready-to-buy...no matter what your level of experience. Site Build It! will
If you still want to use your html editor...no problem. SBI! has a powerful module that lets you upload pages built with Dreamweaver, FrontPage, or others. For those of you who want the flexibility and functionality of web building software, AND the business-building system of SBI!...it's available. SBt! provides productivity, design, and RESULTS...all at an incredibly low price...both in time and dollars. Take a Quick Tour of Site Build It! » Flash and the latest technologyYou see a lot of websites that look great and employ the latest technology. They flash, popup, have lots of graphics, streaming video...the works. If you know what you're doing and you can't resist...go for it. But remember this... ...WORDS rule. The single most important aspect of your website is how you communicate. Clean...simple...and to-the-point is best. Learn how to PREsell. Do this, and you greatly increase your chances for success. This brings us back to what I said earlier... Build a high-value, content-rich website that focuses on a central theme. Summing it up...Whatever method you use to build your website, remember that you are building a BUSINESS, not just a website. Building a theme-based, high-value, content-rich website will attract targeted traffic that will help you *win the day*. |
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